Stone Brewing collaborates with Pierce the Veil

Stone Brewing has partnered with rock band Pierce the Veil to release Stone Pierce the Veil IPA, a limited-edition West Coast IPA brewed in collaboration between Stone Brewing Senior Manager of Brewing & Innovation Kris Ketcham and Pierce the Veil frontman Vic Fuentes (pictured above, left to right).

Created in honor of the band’s sold-out hometown performance at San Diego’s Petco Park on September 12, Stone Pierce the Veil IPA celebrates one of modern rock’s most influential bands with a beer worthy of the occasion. Built for hop lovers, the beer showcases the bold, unapologetic character that has defined both Pierce the Veil and Stone Brewing as iconic San Diego originals. 

Pierce the Veil IPA will be available beginning Saturday, August 29 at Stone Brewing World Bistro & Gardens – Liberty Station and select bars and retailers throughout San Diego in four-packs of 16-ounce cans, while supplies last. Fans attending Pierce the Veil’s performance at Petco Park will also be able to enjoy the beer inside the venue. The collaboration will continue this fall with availability at Aftershock Festival, where Pierce the Veil will be the headline act. 

Made for the Moment

Landing during Stone’s milestone 30th anniversary year in San Diego, Stone Pierce the Veil IPA combines Stone’s trademark hop-forward brewing philosophy with the band’s fearless creative spirit. The result is a beer that celebrates Pierce the Veil’s journey, their fans, and one of the biggest moments in the band’s career.

“The recipe for Stone Pierce the Veil IPA is inspired by Vic’s love of classic West Coast IPAs, a style that Stone Brewing and San Diego helped put on the map,” said Ketcham. At 6.5% ABV (alcohol-by-volume), the beer is designed to be light bodied and refreshing, but still packing the signature crisp, bitter finish of an IPA. Prominently featured in the recipe are Krush hops, a buzzworthy newer variety that contributes to the beer’s flavor profile of orange peel, ripe citrus and tropical fruit.

“Beer has always been something I’ve loved, especially a great West Coast IPA,” said Fuentes. “Getting to brew one with Stone, my favorite hometown brewery, made this incredibly personal. Creating a beer together to celebrate this milestone with our fans has been an unforgettable experience, and I can’t wait for everyone to crack one open with us.”

“Pierce the Veil has spent nearly two decades building one of the most passionate fan communities in modern rock by staying authentic to who they are,” said Stone Chief Marketing Officer Dustin Hinz. “That same commitment to authenticity has always defined Stone Brewing. We’re excited for fans to experience an exceptional West Coast IPA while celebrating one of rock’s most iconic hometown shows.”