New hop water emulates Stone IPA
Southern California's HOPWTR partners with Escondido-based Stone Brewing to launch non-alcoholic collaboration to kick off the New Year
HOPWTR, a frontrunner in the non-alcoholic beverage market, has teamed up with Stone Brewing, one of America’s largest and most innovative craft beer brands. The new non-alcoholic innovation, HOPWTR Centennial Citrus, brings the craftsmanship and hops from Stone’s iconic Stone IPA together with HOPWTR’s dry-hopped line of hop waters. This new offering was specially crafted for hop enthusiasts and brings a rush of zesty, hop-forward flavor in every sip.
Celebrating Stone Brewing’s best-selling IPA, this new offering is dry-hopped with the iconic hops of Stone IPA alongside HOPWTR’s sparkling, functional formulation for a non-alcoholic hoppy water that honors craft legacy and modern refreshment. Developed in direct collaboration with Stone’s legendary brewers, who identified the ideal hop blend to reflect Stone IPA while ensuring it translated seamlessly into the HOPWTR formula, each can of HOPWTR Centennial Citrus features Centennial hops for a crisp, clean flavor; Mosaic hops for their signature lime and tropical lift with a hint of pine; and El Dorado hops for a bright sweet-lemon and herbal pineapple profile. When combined with HOPWTR’s stack of adaptogens and nootropics, the result is a better-for-you beverage with no calories or sugar…just bold, hoppy flavor.
This collaboration brings together two Southern Californian brands celebrated for their love of hops, showing that when heritage meets modern refreshment, it creates a bold, one-of-a-kind non-alcoholic experience.
“As a longtime Stone fan, this collaboration has been a true full-circle moment for me. I even served Stone IPA at my wedding, so being able to partner with the team on this product is incredibly meaningful,” said HOPWTR CEO and co-founder Jordan Bass. “HOPWTR and Stone share roots in the SoCal community and have a strong commitment to quality hops and bold flavor. HOPWTR Centennial Citrus is a testament to that dedication and we can’t wait to share it with hop enthusiasts across the country.”
“Working with HOPWTR gave us the chance to translate our hop expertise into new territory,” said Stone Senior Manager of Brewing & Innovation Jeremy Moynier.
“Together, we’re delivering the same bold hop character you’d find in a Stone beer, but for brand new occasions,” added Stone CEO Zach Keeling.
HOPWTR Centennial Citrus is available now for an suggested retail price of $11.99 per six-pack at Sprouts, HOPWTR.com and other select retailers nationwide.